Privacy Policy – Lilywish

Last updated: February 27, 2026

This Privacy Policy describes how Lilywish ("we," "us," or "our") collects, uses, and protects your personal information when you visit or make a purchase from https://www.lilywish.co.uk (the "Site").

By accessing or using our Site, you agree to the practices described in this Privacy Policy.

Information We Collect

When you visit our Site or place an order, we may collect the following information:

Personal Information

• Name
• Email address
• Shipping and billing address
• Phone number
• Payment information (processed securely by third-party providers)

We do not store your full payment details.

Automatically Collected Information

When you browse our Site, we automatically collect certain information, including:

• IP address
• Browser type
• Device type
• Pages viewed
• Time spent on pages
• Referring website

This helps us improve our services and user experience.

How We Use Your Information

We use your personal information to:

• Process and fulfill your orders
• Provide shipping confirmations and tracking information
• Communicate with you regarding your order
• Provide customer support
• Improve our website, products, and services
• Prevent fraud and enhance security
• Comply with legal obligations

We do not sell or rent your personal information.

Payment Security

All payments on Lilywish are processed securely through trusted third-party payment providers such as:

• PayPal
• Credit card providers

We do not store or have access to your full payment details.

Sharing Your Information

We may share your information with trusted third-party service providers only when necessary, including:

• Payment processors
• Shipping carriers
• Website hosting providers
• Analytics and advertising partners

These partners are required to protect your information and only use it to provide their services.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

• Improve website performance
• Remember your preferences
• Analyze website traffic
• Deliver relevant advertisements

This includes services such as:

• Google Analytics
• Google Ads
• Facebook / Meta Ads

You can disable cookies through your browser settings at any time.

Your Rights

You have the right to:

• Access your personal information
• Request correction of your information
• Request deletion of your personal data

To exercise your rights, please contact us at:

service@lilywish.co.uk

Data Retention

We retain your information only as long as necessary to:

• Complete your orders
• Provide customer support
• Meet legal and regulatory requirements
• Resolve disputes

Data Security

We take reasonable measures to protect your personal information from unauthorized access, misuse, or disclosure.

However, no internet transmission is completely secure.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be posted on this page with the updated effective date.

Contact Information

Business Name: lilywish.co.uk

Website: https://www.lilywish.co.uk

Email: service@lilywish.co.uk